{"id":235,"date":"2021-05-06T12:54:18","date_gmt":"2021-05-06T09:54:18","guid":{"rendered":"https:\/\/blog.ivitskiy.com\/?p=235"},"modified":"2026-07-10T23:01:49","modified_gmt":"2026-07-10T20:01:49","slug":"chto-takoe-google-analytics-i-pochemu-on-tak-nuzhen","status":"publish","type":"post","link":"https:\/\/ivitskiy.com\/blog\/chto-takoe-google-analytics-i-pochemu-on-tak-nuzhen\/","title":{"rendered":"\u0427\u0442\u043e \u0442\u0430\u043a\u043e\u0435  Google Analytics \u0438 \u043f\u043e\u0447\u0435\u043c\u0443 \u043e\u043d \u0442\u0430\u043a \u043d\u0443\u0436\u0435\u043d?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u041d\u0435 \u0441\u0435\u043a\u0440\u0435\u0442, \u0447\u0442\u043e \u0434\u043b\u044f \u0443\u0441\u043f\u0435\u0448\u043d\u043e\u0433\u043e \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044f \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c \u0430\u043d\u0430\u043b\u0438\u0437 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439. \u041f\u043e\u0438\u0441\u043a \u0441\u043b\u0430\u0431\u044b\u0445 \u043c\u0435\u0441\u0442 \u043f\u043e\u0437\u0432\u043e\u043b\u0438\u0442 \u0432\u0430\u043c \u0443\u0431\u0435\u0440\u0435\u0447\u044c \u0431\u044e\u0434\u0436\u0435\u0442, \u0430 \u043d\u0430\u0445\u043e\u0436\u0434\u0435\u043d\u0438\u0435 \u043d\u043e\u0432\u044b\u0445 \u0442\u043e\u0447\u0435\u043a \u0440\u043e\u0441\u0442\u0430 \u043e\u0442\u043a\u0440\u043e\u0435\u0442 \u043d\u043e\u0432\u044b\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438. \u041a\u0430\u043a \u044d\u0442\u043e \u0432\u0441\u0435 \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u0438 \u043e\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0441\u043d\u0430, \u0437\u0430\u043b\u0430, \u0441\u0435\u043c\u044c\u0438 \u0438 \u043e\u0441\u0442\u0430\u043b\u044c\u043d\u044b\u0445 \u0440\u0430\u0434\u043e\u0441\u0442\u0435\u0439 \u0436\u0438\u0437\u043d\u0438? \u041e\u0442\u0432\u0435\u0442 \u0441\u043e\u0441\u0442\u043e\u0438\u0442 \u0438\u0437 \u0434\u0432\u0443\u0445 \u0441\u043b\u043e\u0432: Google Analytics. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google Analytics \u2013 \u044d\u0442\u043e \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u0441\u0435\u0440\u0432\u0438\u0441, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u0441\u043e\u0431\u0438\u0440\u0430\u0435\u0442 \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0443 \u043e \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0438 \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u0435\u0439 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435. \u042d\u0442\u043e \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442, \u0431\u0435\u0437 \u043a\u043e\u0442\u043e\u0440\u043e\u0433\u043e \u043d\u0435 \u043c\u043e\u0436\u0435\u0442 \u043e\u0431\u043e\u0439\u0442\u0438\u0441\u044c \u043d\u0438 \u043e\u0434\u0438\u043d \u0441\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442 \u043f\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u044b.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-google-analytics\">\u0427\u0442\u043e \u043c\u043e\u0436\u043d\u043e \u0434\u0435\u043b\u0430\u0442\u044c \u0432 Google Analytics<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li>\u043d\u0430\u0431\u043b\u044e\u0434\u0430\u0442\u044c \u0437\u0430 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0435\u043c \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u0435\u0439;<\/li><li>\u043f\u043e\u0441\u0447\u0438\u0442\u0430\u0442\u044c \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044e;<\/li><li>\u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u0432\u0441\u0435 \u0432\u0430\u0436\u043d\u044b\u0435 \u0434\u043b\u044f \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0441\u043e\u0431\u044b\u0442\u0438\u044f;<\/li><li>\u043f\u0440\u043e\u0432\u043e\u0434\u0438\u0442\u044c A \/ B-\u0442\u0435\u0441\u0442\u044b;<\/li><li>\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0440\u0430\u0437\u043d\u044b\u0445 \u043a\u0430\u043d\u0430\u043b\u043e\u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u044b;<\/li><li>\u043f\u0440\u043e\u0432\u0435\u0440\u044f\u0442\u044c, \u0447\u0442\u043e \u043f\u0440\u043e\u0438\u0441\u0445\u043e\u0434\u0438\u0442 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435 \u0432 \u0440\u0435\u0436\u0438\u043c\u0435 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438;<\/li><li>\u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u0435\u0442\u044c \u043f\u0443\u0442\u044c \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f \u043e\u0442 \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u0430 \u0434\u043e \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438;<\/li><li>\u0443\u0432\u0438\u0434\u0435\u0442\u044c \u0447\u0435\u0440\u0435\u0437 \u043a\u0430\u043a\u0438\u0435 \u043a\u0430\u043d\u0430\u043b\u044b \u043f\u0440\u0438\u0432\u043e\u0434\u044f\u0442 \u043a\u043b\u0438\u0435\u043d\u0442\u0430 \u043a \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438;<\/li><li>\u0438 \u0435\u0449\u0435 10500 \u043f\u043e\u043b\u0435\u0437\u043d\u044b\u0445 \u0444\u0443\u043d\u043a\u0446\u0438\u0439.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\">\u041a\u0430\u043a \u043d\u0430\u0447\u0430\u0442\u044c \u0441\u043e\u0431\u0438\u0440\u0430\u0442\u044c \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0443 <\/h2>\n\n\n\n<ol class=\"wp-block-list\"><li>\u0421\u043e\u0437\u0434\u0430\u0439\u0442\u0435 \u0430\u043a\u043a\u0430\u0443\u043d\u0442 \u0438\u043b\u0438 \u0432\u043e\u0439\u0434\u0438\u0442\u0435 \u0432 \u0443\u0436\u0435 \u0441\u0443\u0449\u0435\u0441\u0442\u0432\u0443\u044e\u0449\u0438\u0439.<ul><li>\u0414\u0430\u043b\u0435\u0435 \u043f\u0435\u0440\u0435\u0439\u0434\u0438\u0442\u0435 \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443&nbsp;<a href=\"http:\/\/www.google.ru\/analytics\/\" target=\"_blank\" rel=\"noreferrer noopener\">google.com\/analytics<\/a>.<\/li><li>\u0412\u044b\u043f\u043e\u043b\u043d\u0438\u0442\u0435 \u043e\u0434\u043d\u043e \u0438\u0437 \u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0438\u0445 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0439:<ul><li>\u0427\u0442\u043e\u0431\u044b \u0441\u043e\u0437\u0434\u0430\u0442\u044c \u0430\u043a\u043a\u0430\u0443\u043d\u0442, \u043d\u0430\u0436\u043c\u0438\u0442\u0435&nbsp;<strong>Start for free<\/strong>.<\/li><li>\u0415\u0441\u043b\u0438 \u0443 \u0432\u0430\u0441 \u0443\u0436\u0435 \u0435\u0441\u0442\u044c \u0430\u043a\u043a\u0430\u0443\u043d\u0442, \u043d\u0430\u0436\u043c\u0438\u0442\u0435&nbsp;<strong>Sign in to Analytics<\/strong>.<\/li><\/ul><\/li><\/ul><\/li><li>\u041d\u0430\u0441\u0442\u0440\u043e\u0439\u0442\u0435 <a href=\"https:\/\/support.google.com\/analytics\/answer\/10269537?ref_topic=1009620\">\u0440\u0435\u0441\u0443\u0440\u0441<\/a>. \u042d\u0442\u043e \u043d\u0443\u0436\u043d\u043e \u0434\u043b\u044f \u0442\u043e\u0433\u043e, \u0447\u0442\u043e\u0431\u044b \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u044c \u0441\u0432\u044f\u0437\u044c \u0441 \u0432\u0430\u0448\u0438\u043c \u0441\u0430\u0439\u0442\u043e\u043c \u0438 \u043f\u043e\u043b\u0443\u0447\u0430\u0442\u044c \u0434\u0430\u043d\u043d\u044b\u0435 \u0438\u0437 \u043d\u0435\u0433\u043e.<\/li><li>\u041d\u0430\u0441\u0442\u0440\u043e\u0439\u0442\u0435 <a href=\"https:\/\/support.google.com\/analytics\/answer\/1009714\">\u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0435<\/a> \u0434\u043b\u044f \u0440\u0435\u0441\u0443\u0440\u0441\u0430. \u0422\u0430\u043a \u0432\u044b \u0441\u043c\u043e\u0436\u0435\u0442\u0435 \u0444\u0438\u043b\u044c\u0442\u0440\u043e\u0432\u0430\u0442\u044c \u0434\u0430\u043d\u043d\u044b\u0435.<\/li><li>\u041d\u0430\u0441\u0442\u0440\u043e\u0439\u0442\u0435 <a href=\"https:\/\/support.google.com\/analytics\/answer\/1008080\">\u0442\u0435\u0433<\/a> (\u044d\u0442\u043e \u0447\u0430\u0441\u0442\u044c \u043a\u043e\u0434\u0430 \u043d\u0430 JavaScript, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u0441\u043e\u0431\u0438\u0440\u0430\u0435\u0442 \u0434\u0430\u043d\u043d\u044b\u0435 \u0441 \u0432\u0430\u0448\u0435\u0433\u043e \u0441\u0430\u0439\u0442\u0430 \u0438 \u043e\u0442\u043f\u0440\u0430\u0432\u043b\u044f\u0435\u0442 \u0438\u0445 \u0432 \u0410\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0443), \u0447\u0442\u043e\u0431\u044b \u043d\u0430\u0447\u0430\u0442\u044c \u0441\u043e\u0431\u0438\u0440\u0430\u0442\u044c \u0434\u0430\u043d\u043d\u044b\u0435.<\/li><\/ol>\n\n\n\n<blockquote class=\"wp-block-quote is-style-thumbs-up is-layout-flow wp-block-quote-is-layout-flow\"><p>\u0420\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0443\u044e \u0441\u043a\u0430\u0447\u0430\u0442\u044c \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435 Google Analytics. \u0422\u0430\u043a \u0432\u0430\u043c \u0431\u0443\u0434\u0435\u0442 \u0443\u0434\u043e\u0431\u043d\u043e \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u0432\u0441\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u0433\u0434\u0435 \u0431\u044b \u0432\u044b \u043d\u0438 \u043d\u0430\u0445\u043e\u0434\u0438\u043b\u0438\u0441\u044c. \u0413\u043b\u0430\u0432\u043d\u043e\u0435, \u0447\u0442\u043e\u0431\u044b \u0431\u044b\u043b \u0434\u043e\u0441\u0442\u0443\u043f \u043a \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0443. <\/p><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"mn2\">\u0418\u0435\u0440\u0430\u0440\u0445\u0438\u044f \u0432 Google Analytics<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u0443\u0449\u0435\u0441\u0442\u0432\u0443\u0435\u0442 3 \u0443\u0440\u043e\u0432\u043d\u044f \u0438\u0435\u0440\u0430\u0440\u0445\u0438\u0438: \u0430\u043a\u043a\u0430\u0443\u043d\u0442, \u0440\u0435\u0441\u0443\u0440\u0441 \u0438 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0435.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0410\u043a\u043a\u0430\u0443\u043d\u0442<\/strong>&nbsp;\u2013 \u044d\u0442\u043e \u0441\u0432\u043e\u0435\u0433\u043e \u0440\u043e\u0434\u0430 \u043a\u0430\u0442\u0430\u043b\u043e\u0433 \u0434\u043b\u044f \u043f\u043e\u0445\u043e\u0436\u0438\u0445 \u0441\u0430\u0439\u0442\u043e\u0432. \u0412\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u043e\u0431\u0430\u0432\u043b\u044f\u0442\u044c \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0440\u0435\u0441\u0443\u0440\u0441\u043e\u0432 \u043d\u0430 \u043e\u0434\u0438\u043d \u0430\u043a\u043a\u0430\u0443\u043d\u0442 \u0438 \u0441\u0440\u0430\u0437\u0443 \u043f\u0440\u0438\u043c\u0435\u043d\u044f\u0442\u044c \u043a \u043d\u0438\u043c \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0438. \u0412\u0441\u0435\u0433\u043e \u0443 \u0432\u0430\u0441 \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c 100 \u0430\u043a\u043a\u0430\u0443\u043d\u0442\u043e\u0432.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0420\u0435\u0441\u0443\u0440\u0441<\/strong>&nbsp;\u2013 \u044d\u0442\u043e \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u0438\u043b\u0438 \u0441\u0430\u0439\u0442, \u043a\u043e\u0442\u043e\u0440\u043e\u0435 \u0432\u044b \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0435\u0442\u0435. \u041d\u0430 \u043e\u0434\u043d\u043e\u043c \u0430\u043a\u043a\u0430\u0443\u043d\u0442\u0435 \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u0434\u043e 50 \u0440\u0435\u0441\u0443\u0440\u0441\u043e\u0432.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0435<\/strong>&nbsp;\u2013 \u043d\u0430\u0431\u043e\u0440 \u043e\u0442\u0447\u0435\u0442\u043e\u0432 \u0438 \u043d\u0430\u0441\u0442\u0440\u043e\u0435\u043a. \u0412 \u043d\u0438\u0445 \u043c\u043e\u0436\u043d\u043e \u0441\u043e\u0437\u0434\u0430\u0432\u0430\u0442\u044c \u0440\u0430\u0437\u043d\u044b\u0435 \u0446\u0435\u043b\u0438, \u043d\u0430\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u0442\u044c \u043e\u043f\u043e\u0432\u0435\u0449\u0435\u043d\u0438\u044f \u0438 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0442\u044c \u0434\u043e\u0441\u0442\u0443\u043f \u0441\u0432\u043e\u0438\u043c \u043f\u043e\u0434\u0440\u044f\u0434\u0447\u0438\u043a\u0430\u043c. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0432 \u043e\u0434\u043d\u043e\u043c \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0438 \u0443 \u0432\u0430\u0441 \u0431\u0443\u0434\u0443\u0442 \u043f\u043e\u043a\u0430\u0437\u0430\u043d\u044b \u0432\u0441\u0435 \u0434\u0430\u043d\u043d\u044b\u0435, \u0430 \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u2013 \u0442\u043e\u043b\u044c\u043a\u043e \u043f\u043e \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u043c\u0443 \u043f\u043e\u0434\u0434\u043e\u043c\u0435\u043d\u0443. \u0414\u043b\u044f \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u0440\u0435\u0441\u0443\u0440\u0441\u0430 \u043c\u043e\u0436\u043d\u043e \u0441\u043e\u0437\u0434\u0430\u0442\u044c \u0434\u043e 25 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0439.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0427\u0438\u0442\u0430\u0439\u0442\u0435 \u043a\u0430\u043a\u0438\u0435 \u0435\u0449\u0435 \u0435\u0441\u0442\u044c \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b \u0434\u043b\u044f \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0430 \u0432 <a href=\"https:\/\/ivitskiy.com\/blog\/10-glavnyh-instrumentov-internet-marketologa\/\">\u044d\u0442\u043e\u0439 \u0441\u0442\u0430\u0442\u044c\u0435<\/a>. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u041d\u0435 \u0441\u0435\u043a\u0440\u0435\u0442, \u0447\u0442\u043e \u0434\u043b\u044f \u0443\u0441\u043f\u0435\u0448\u043d\u043e\u0433\u043e \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044f \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c \u0430\u043d\u0430\u043b\u0438\u0437 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439. \u041f\u043e\u0438\u0441\u043a \u0441\u043b\u0430\u0431\u044b\u0445 \u043c\u0435\u0441\u0442 \u043f\u043e\u0437\u0432\u043e\u043b\u0438\u0442 \u0432\u0430\u043c \u0443\u0431\u0435\u0440\u0435\u0447\u044c \u0431\u044e\u0434\u0436\u0435\u0442, \u0430 \u043d\u0430\u0445\u043e\u0436\u0434\u0435\u043d\u0438\u0435 \u043d\u043e\u0432\u044b\u0445 \u0442\u043e\u0447\u0435\u043a \u0440\u043e\u0441\u0442\u0430 \u043e\u0442\u043a\u0440\u043e\u0435\u0442 \u043d\u043e\u0432\u044b\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438. \u041a\u0430\u043a \u044d\u0442\u043e \u0432\u0441\u0435 \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u0438 \u043e\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0441\u043d\u0430, \u0437\u0430\u043b\u0430, \u0441\u0435\u043c\u044c\u0438 \u0438 \u043e\u0441\u0442\u0430\u043b\u044c\u043d\u044b\u0445 \u0440\u0430\u0434\u043e\u0441\u0442\u0435\u0439 \u0436\u0438\u0437\u043d\u0438? \u041e\u0442\u0432\u0435\u0442 \u0441\u043e\u0441\u0442\u043e\u0438\u0442 \u0438\u0437 \u0434\u0432\u0443\u0445 \u0441\u043b\u043e\u0432: Google Analytics. Google Analytics \u2013 \u044d\u0442\u043e \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u0441\u0435\u0440\u0432\u0438\u0441, &#8230; <a title=\"\u0427\u0442\u043e \u0442\u0430\u043a\u043e\u0435  Google Analytics \u0438 \u043f\u043e\u0447\u0435\u043c\u0443 \u043e\u043d \u0442\u0430\u043a \u043d\u0443\u0436\u0435\u043d?\" class=\"read-more\" href=\"https:\/\/ivitskiy.com\/blog\/chto-takoe-google-analytics-i-pochemu-on-tak-nuzhen\/\" aria-label=\"\u041f\u0440\u043e\u0447\u0438\u0442\u0430\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0435 \u043e \u0427\u0442\u043e \u0442\u0430\u043a\u043e\u0435  Google Analytics \u0438 \u043f\u043e\u0447\u0435\u043c\u0443 \u043e\u043d \u0442\u0430\u043a \u043d\u0443\u0436\u0435\u043d?\">\u0427\u0438\u0442\u0430\u0442\u044c \u0434\u0430\u043b\u0435\u0435<\/a><\/p>\n","protected":false},"author":1,"featured_media":2534,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[],"class_list":["post-235","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analitika-i-konversii"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0427\u0442\u043e \u0442\u0430\u043a\u043e\u0435 Google Analytics \u0438 \u043f\u043e\u0447\u0435\u043c\u0443 \u043e\u043d \u0442\u0430\u043a \u043d\u0443\u0436\u0435\u043d? - \u0411\u043b\u043e\u0433 \u0418\u0433\u043e\u0440\u044f \u0418\u0432\u0438\u0446\u043a\u043e\u0433\u043e<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ivitskiy.com\/blog\/chto-takoe-google-analytics-i-pochemu-on-tak-nuzhen\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0427\u0442\u043e \u0442\u0430\u043a\u043e\u0435 Google Analytics \u0438 \u043f\u043e\u0447\u0435\u043c\u0443 \u043e\u043d \u0442\u0430\u043a \u043d\u0443\u0436\u0435\u043d? - \u0411\u043b\u043e\u0433 \u0418\u0433\u043e\u0440\u044f \u0418\u0432\u0438\u0446\u043a\u043e\u0433\u043e\" \/>\n<meta property=\"og:description\" content=\"\u041d\u0435 \u0441\u0435\u043a\u0440\u0435\u0442, \u0447\u0442\u043e \u0434\u043b\u044f \u0443\u0441\u043f\u0435\u0448\u043d\u043e\u0433\u043e \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044f \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c \u0430\u043d\u0430\u043b\u0438\u0437 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439. \u041f\u043e\u0438\u0441\u043a \u0441\u043b\u0430\u0431\u044b\u0445 \u043c\u0435\u0441\u0442 \u043f\u043e\u0437\u0432\u043e\u043b\u0438\u0442 \u0432\u0430\u043c \u0443\u0431\u0435\u0440\u0435\u0447\u044c \u0431\u044e\u0434\u0436\u0435\u0442, \u0430 \u043d\u0430\u0445\u043e\u0436\u0434\u0435\u043d\u0438\u0435 \u043d\u043e\u0432\u044b\u0445 \u0442\u043e\u0447\u0435\u043a \u0440\u043e\u0441\u0442\u0430 \u043e\u0442\u043a\u0440\u043e\u0435\u0442 \u043d\u043e\u0432\u044b\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438. \u041a\u0430\u043a \u044d\u0442\u043e \u0432\u0441\u0435 \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u0438 \u043e\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0441\u043d\u0430, \u0437\u0430\u043b\u0430, \u0441\u0435\u043c\u044c\u0438 \u0438 \u043e\u0441\u0442\u0430\u043b\u044c\u043d\u044b\u0445 \u0440\u0430\u0434\u043e\u0441\u0442\u0435\u0439 \u0436\u0438\u0437\u043d\u0438? \u041e\u0442\u0432\u0435\u0442 \u0441\u043e\u0441\u0442\u043e\u0438\u0442 \u0438\u0437 \u0434\u0432\u0443\u0445 \u0441\u043b\u043e\u0432: Google Analytics. 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