{"id":8821,"date":"2026-10-12T08:00:23","date_gmt":"2026-10-12T05:00:23","guid":{"rendered":"https:\/\/ivitskiy.com\/blog\/?p=8821"},"modified":"2026-10-12T08:00:23","modified_gmt":"2026-10-12T05:00:23","slug":"google-ads-payment-threshold","status":"publish","type":"post","link":"https:\/\/ivitskiy.com\/blog\/en\/google-ads-payment-threshold\/","title":{"rendered":"Google Ads payment threshold: when you actually get charged"},"content":{"rendered":"
In short:<\/strong> with postpay, Google Ads charges you when your balance reaches the payment threshold and on the first day of every month. It is not a spending limit, and it can rise by itself. You can see it under Billing, Summary.<\/div>\n\n\n

The payment threshold is the amount of accumulated ad costs at which Google Ads charges you without waiting for the end of the month. It applies when you use the postpay setting. You can see it under Summary in the Billing menu, on the «Next automatic payment» tab.<\/p>\n\n\n\n

The ways to pay for ads in general are covered in Google Ads payment methods<\/a>. This guide is only about the threshold.<\/p>\n\n\n\n

What it means<\/h2>\n\n\n\n

With postpay, Google charges you in two cases: when your account balance reaches the payment threshold, and on the first day of each month. A charge covers current costs for the billing period, taxes and fees if they apply in your country, and unpaid costs from earlier periods. Adjustments and promotional credits are subtracted. One of those adjustments can be a credit for invalid clicks<\/a>.<\/p>\n\n\n\n

Here are the examples from Google’s help page on postpay charges<\/a>, in US dollars:<\/p>\n\n\n\n

Payment threshold<\/th>Costs<\/th>How you are charged<\/th><\/tr><\/thead>
$50<\/td>$49 for August, last payment on August 1<\/td>$49 on September 1<\/td><\/tr>
$250<\/td>$275 for August, last charge on August 1<\/td>$250 on the day the balance crosses the threshold, and $25 on September 1<\/td><\/tr>
$500<\/td>$1,500 in one month<\/td>three charges of $500<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

The threshold is not a spending limit. If your costs exceed it, the extra is added to your balance for the next charge, and the charge on the first of the month can exceed the threshold. It also moves: if you regularly reach it before the next automatic charge, it can rise, for example from $50 to $200 or more. Taxes and fees depend on your country, and paying from abroad has its own guide: pay Google Ads from abroad<\/a>.<\/p>\n\n\n\n\n

What is at stake<\/h2>\n\n\n\n