Google Ads in Krakow: demand and click prices by niche
This page gathers numbers by niche for Krakow: how many people search for each service, what a click costs, and how many competitors there are. 31,517 Ukrainian citizens in Krakow hold a PESEL number with UKR status as of September 8, 2026. Pick your niche and estimate the budget before launch.
Niches in Krakow: demand, click price, competition
| Niche | Monthly searches | Click price | Competition |
|---|---|---|---|
| Hair salons | 35,940 | 1.77 zł | 34 |
| Auto repair | 22,260 | 2.89 zł | 50 |
| Real estate | 15,010 | 7.38 zł | 60 |
| Cosmetology clinics | 8,740 | 3.14 zł | 65 |
| Photographers | 7,950 | 2.62 zł | 33 |
| Massage therapy | 7,880 | 3.59 zł | 52 |
| Accounting services | 5,500 | 10 zł | 35 |
| Nail salons | 5,350 | 1.70 zł | 67 |
| Cleaning services | 3,640 | 9.39 zł | 49 |
| Legalization services | 3,310 | 9.19 zł | 49 |
| Auto detailing | 2,930 | 3.08 zł | 88 |
| Home renovation | 2,920 | 7.86 zł | 57 |
| Aesthetic medicine | 2,660 | 5.88 zł | 63 |
| Transport Poland-Ukraine | 2,570 | 7.33 zł | 57 |
| Polish language courses | 2,160 | 5.69 zł | 72 |
| Dental clinics | 2,030 | 3.41 zł | 69 |
| Insurance agents | 1,910 | 15 zł | 79 |
| Psychologists | 110 | 3.66 zł | 60 |
Google Ads / DataForSEO · September 25, 2026
- Population: 806,000
- Fellow expats in town: 31,517 (Rejestr obywateli Ukrainy ze statusem UKR (specustawa), Ministerstwo Cyfryzacji – powiat KRAKÓW (TERYT 1261), 2026)
- Niche pages: 5
Estimate the budget for Krakow
≈ 519 clicks and 10–39 inquiries at 58 zł each
All search in Krakow brings about 17–39 inquiries a month, fewer than 30 by the central estimate. Add Google Maps and nearby cities.
Search in Krakow will not spend more than 1,608 zł a month: that is about 17–39 inquiries. Beyond that, Google Maps and nearby cities help.
Assumptions: click price from 15 Google Ads query groups, September 25, 2026; 5 inquiries per 100 clicks (a niche estimate, not a measurement); demand shown as the lower bound.
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